Wire report
The cost of the smart home is going up
Selling the smart home has been hard. Even Amazon has lost money in the space, despite putting hundreds of millions of Echo devices in people's homes. Google has also reportedly struggled to turn a profit from its substantial investment in Nest. But now Google is seeing dollar signs in the prospect of selling AI-driven subscriptions […] Google is expanding its AI-powered Gemini for Home capabilities beyond its cameras and smart speakers to other manufacturers to sell more subscriptions. | Photo by Jennifer Pattison Tuohy / The Verge Selling the smart home has been hard. Even Amazon has lost money in the space, despite putting hundreds of millions of Echo devices in people's homes. Google has also reportedly struggled to turn a profit from its substantial investment in Nest . But now Google is seeing dollar signs in the prospect of selling AI-driven subscriptions in the smart home.
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Selling the smart home has been hard. Even Amazon has lost money in the space, despite putting hundreds of millions of Echo devices in people's homes. Google has also reportedly struggled to turn a profit from its substantial investment in Nest. But now Google is seeing dollar signs in the prospect of selling AI-driven subscriptions […] Google is expanding its AI-powered Gemini for Home capabilities beyond its cameras and smart speakers to other manufacturers to sell more subscriptions. | Photo by Jennifer Pattison Tuohy / The Verge Selling the smart home has been hard. Even Amazon has lost money in the space, despite putting hundreds of millions of Echo devices in people's homes. Google has also reportedly struggled to turn a profit from its substantial investment in Nest . But now Google is seeing dollar signs in the prospect of selling AI-driven subscriptions in the smart home.
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What happened
According to The Verge’s linked item, The cost of the smart home is going up, Selling the smart home has been hard. Even Amazon has lost money in the space, despite putting hundreds of millions of Echo devices in people’s homes. Google has also reportedly struggled to turn a profit from its substantial investment in Nest. But now Google is seeing dollar signs in the prospect of selling AI-driven subscriptions […] Google is expanding its AI-powered Gemini for Home capabilities beyond its cameras and smart speakers to other manufacturers to sell more subscriptions. | Photo by Jennifer Pattison Tuohy / The Verge Selling the smart home has been hard. Even Amazon has lost money in the space, despite putting hundreds of millions of Echo devices in people’s homes. Google has also reportedly struggled to turn a profit from its substantial investment in Nest . But now Google is seeing dollar signs in the prospect of selling AI-driven subscriptions in the smart home.
Context
The development sits in VINI’s Technology coverage for readers following technology, science, product policy, markets, infrastructure, and the public consequences of innovation. The original report is linked so readers can check the source account, follow later updates, and compare new coverage against the first published record. The linked item is dated 2026-05-21T16:15:00+00:00.
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Source
Primary source: The cost of the smart home is going up via The Verge. VINI cites and links the source; it does not reproduce the publisher’s full article text without rights clearance.
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Source links
- The cost of the smart home is going upThe Verge - 2026-05-21T16:15:00+00:00
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