Verified source report
Grab your Stetsons! How country music is taking over the UK
With country music festival attendances soaring and US artists selling out tours, are British and Irish audiences ready for “the full Southern experience”? “There’s a certain magic with country music in the UK right now,” says Anna-Sophie Mertens, smiling in hi-vis from the build at State Fayre, the UK’s newest festival for country fans. It is located in Chelmsford but styled like the American South – think clapboard, rusted metal and water points disguised as retro gas stations – and this weekend, the gates will open to 50,000 country devotees. Country is the UK’s fastest-growing genre, according to data from the Country Music Association (CMA), and has been for three years in a row. Until 2023, UK tastes leaned towards legacy acts, but now modern megastars such as Morgan Wallen, Luke Combs and Cowboy Carter-era Beyoncé have taken the wheel, reflecting a changing of the guard. Continue
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With country music festival attendances soaring and US artists selling out tours, are British and Irish audiences ready for “the full Southern experience”? “There’s a certain magic with country music in the UK right now,” says Anna-Sophie Mertens, smiling in hi-vis from the build at State Fayre, the UK’s newest festival for country fans. It is located in Chelmsford but styled like the American South – think clapboard, rusted metal and water points disguised as retro gas stations – and this weekend, the gates will open to 50,000 country devotees. Country is the UK’s fastest-growing genre, according to data from the Country Music Association (CMA), and has been for three years in a row. Until 2023, UK tastes leaned towards legacy acts, but now modern megastars such as Morgan Wallen, Luke Combs and Cowboy Carter-era Beyoncé have taken the wheel, reflecting a changing of the guard. Continue
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What happened
According to The Guardian’s source item, Grab your Stetsons! How country music is taking over the UK, With country music festival attendances soaring and US artists selling out tours, are British and Irish audiences ready for “the full Southern experience”? “There’s a certain magic with country music in the UK right now,” says Anna-Sophie Mertens, smiling in hi-vis from the build at State Fayre, the UK’s newest festival for country fans. It is located in Chelmsford but styled like the American South – think clapboard, rusted metal and water points disguised as retro gas stations – and this weekend, the gates will open to 50,000 country devotees. Country is the UK’s fastest-growing genre, according to data from the Country Music Association (CMA), and has been for three years in a row. Until 2023, UK tastes leaned towards legacy acts, but now modern megastars such as Morgan Wallen, Luke Combs and Cowboy Carter-era Beyoncé have taken the wheel, reflecting a changing of the guard. Continue
Context
The development sits in VINI’s Culture file for readers following arts, entertainment, fashion, film, music, celebrity, and the business of culture. The original report is linked so readers can check the source account, follow later updates, and compare new coverage against the first published record. The source item is dated 2026-06-26T14:38:42+00:00.
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Primary source: Grab your Stetsons! How country music is taking over the UK via The Guardian. VINI cites and links the source; it does not reproduce the publisher’s full article text without rights clearance.
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- Grab your Stetsons! How country music is taking over the UKThe Guardian - 2026-06-26T14:38:42+00:00
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