Wire report
From blond to pink to curly to cropped – my wild week of wearing a new wig every day
Glamorous, fashion-forward, fun – wigs are everywhere you look, with celebrities leading the way. But should you go for something flamboyant, or a more natural style? Time to test-drive a few ‘I think it’s the word – ‘wig’!” says Melanie Burrell, scrunching up her nose. “I prefer ‘hairpiece’.” It’s part of the reason why, when she opened her wig business in Glasgow in 2010, she called it Parrucche – the Italian word for “wigs” being a little more discreet, especially when it came to signage. But the stigma once associated with wig wearing is quickly diminishing. Outside of Black and queer communities, where using hairpieces has long been commonplace, wigs were once associated with attempts to conceal hair-loss, or for fancy dress. But in recent years, their appeal has broadened. According to data insights company Statista, the global wigs and hair extensions market is predicted to reach
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Glamorous, fashion-forward, fun – wigs are everywhere you look, with celebrities leading the way. But should you go for something flamboyant, or a more natural style? Time to test-drive a few ‘I think it’s the word – ‘wig’!” says Melanie Burrell, scrunching up her nose. “I prefer ‘hairpiece’.” It’s part of the reason why, when she opened her wig business in Glasgow in 2010, she called it Parrucche – the Italian word for “wigs” being a little more discreet, especially when it came to signage. But the stigma once associated with wig wearing is quickly diminishing. Outside of Black and queer communities, where using hairpieces has long been commonplace, wigs were once associated with attempts to conceal hair-loss, or for fancy dress. But in recent years, their appeal has broadened. According to data insights company Statista, the global wigs and hair extensions market is predicted to reach
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What happened
According to The Guardian’s linked item, From blond to pink to curly to cropped – my wild week of wearing a new wig every day, Glamorous, fashion-forward, fun – wigs are everywhere you look, with celebrities leading the way. But should you go for something flamboyant, or a more natural style? Time to test-drive a few ‘I think it’s the word – ‘wig’!” says Melanie Burrell, scrunching up her nose. “I prefer ‘hairpiece’.” It’s part of the reason why, when she opened her wig business in Glasgow in 2010, she called it Parrucche – the Italian word for “wigs” being a little more discreet, especially when it came to signage. But the stigma once associated with wig wearing is quickly diminishing. Outside of Black and queer communities, where using hairpieces has long been commonplace, wigs were once associated with attempts to conceal hair-loss, or for fancy dress. But in recent years, their appeal has broadened. According to data insights company Statista, the global wigs and hair extensions market is predicted to reach
Context
The development sits in VINI’s Global coverage for readers following international affairs, institutions, conflict, diplomacy, economics, and cross-border consequences. The original report is linked so readers can check the source account, follow later updates, and compare new coverage against the first published record. The linked item is dated 2026-06-24T04:00:36+00:00.
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Source
Primary source: From blond to pink to curly to cropped – my wild week of wearing a new wig every day via The Guardian. VINI cites and links the source; it does not reproduce the publisher’s full article text without rights clearance.
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Source links
- From blond to pink to curly to cropped – my wild week of wearing a new wig every dayThe Guardian - 2026-06-24T04:00:36+00:00
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