Wire report
Edvard Munch and the Chocolate Factory: the bitter truth behind the Freia frieze
New exhibition in Oslo connects artist’s 1922 public work with the history of cocoa, the labour movement and women’s emancipation At first, to be among Edvard Munch ’s Freia frieze is almost to be swept up by a dance. Across the 12 canvases on display at Oslo’s Munch museum, fruit pickers’ arms reach with balletic poise, water flows from watering cans in unison, farewells are dramatically bid and synchronised couples move across a beach arm in arm. Even Munch’s brushstrokes, dominated by blues and greens, cannot sit still. But as you start to ponder why these scenes – commissioned in 1922 as public art to decorate the walls of the women’s canteen at the factory for renowned Norwegian chocolate company Freia – were created, the urge to move evaporates. Continue reading...
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New exhibition in Oslo connects artist’s 1922 public work with the history of cocoa, the labour movement and women’s emancipation At first, to be among Edvard Munch ’s Freia frieze is almost to be swept up by a dance. Across the 12 canvases on display at Oslo’s Munch museum, fruit pickers’ arms reach with balletic poise, water flows from watering cans in unison, farewells are dramatically bid and synchronised couples move across a beach arm in arm. Even Munch’s brushstrokes, dominated by blues and greens, cannot sit still. But as you start to ponder why these scenes – commissioned in 1922 as public art to decorate the walls of the women’s canteen at the factory for renowned Norwegian chocolate company Freia – were created, the urge to move evaporates. Continue reading...
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What happened
According to The Guardian’s linked report, Edvard Munch and the Chocolate Factory: the bitter truth behind the Freia frieze, New exhibition in Oslo connects artist’s 1922 public work with the history of cocoa, the labour movement and women’s emancipation At first, to be among Edvard Munch ’s Freia frieze is almost to be swept up by a dance. Across the 12 canvases on display at Oslo’s Munch museum, fruit pickers’ arms reach with balletic poise, water flows from watering cans in unison, farewells are dramatically bid and synchronised couples move across a beach arm in arm. Even Munch’s brushstrokes, dominated by blues and greens, cannot sit still. But as you start to ponder why these scenes – commissioned in 1922 as public art to decorate the walls of the women’s canteen at the factory for renowned Norwegian chocolate company Freia – were created, the urge to move evaporates. Continue reading…
Context
The development sits in VINI’s Culture coverage for readers following arts, entertainment, fashion, film, music, celebrity, and the business of culture. The original report is linked so readers can check the source account, follow later updates, and compare new coverage against the first published record. The linked report is dated 2026-07-15T21:49:32+00:00.
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Source
Primary source: Edvard Munch and the Chocolate Factory: the bitter truth behind the Freia frieze via The Guardian. VINI cites and links the source; it does not reproduce the publisher’s full article text without rights clearance.
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- Edvard Munch and the Chocolate Factory: the bitter truth behind the Freia friezeThe Guardian - 2026-07-15T21:49:32+00:00
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