Wire report
Apple TV now costs $14.99 a month after its fourth price hike in four years
Apple raised the price of its streaming service for new and current subscribers on Friday, bumping it up from $12.99 per month to $14.99, Deadline and Variety are reporting. An annual subscription now costs $119, up from $99. Apple also increased the cost of its individual Apple One subscription, which includes Apple TV and Apple's […] Apple raised the price of its streaming service for new and current subscribers on Friday, bumping it up from $12.99 per month to $14.99, Deadline and Variety are reporting. An annual subscription now costs $119, up from $99. Apple also increased the cost of its individual Apple One subscription, which includes Apple TV and Apple's other subscription services, from $19.95 per month to $21.95. According to Deadline and Variety , the price change is effective immediately, and current subscribers will be notified of it before their next bill. This price
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Apple raised the price of its streaming service for new and current subscribers on Friday, bumping it up from $12.99 per month to $14.99, Deadline and Variety are reporting. An annual subscription now costs $119, up from $99. Apple also increased the cost of its individual Apple One subscription, which includes Apple TV and Apple's […] Apple raised the price of its streaming service for new and current subscribers on Friday, bumping it up from $12.99 per month to $14.99, Deadline and Variety are reporting. An annual subscription now costs $119, up from $99. Apple also increased the cost of its individual Apple One subscription, which includes Apple TV and Apple's other subscription services, from $19.95 per month to $21.95. According to Deadline and Variety , the price change is effective immediately, and current subscribers will be notified of it before their next bill. This price
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What happened
According to The Verge’s source item, Apple TV now costs $14.99 a month after its fourth price hike in four years, Apple raised the price of its streaming service for new and current subscribers on Friday, bumping it up from $12.99 per month to $14.99, Deadline and Variety are reporting. An annual subscription now costs $119, up from $99. Apple also increased the cost of its individual Apple One subscription, which includes Apple TV and Apple’s […] Apple raised the price of its streaming service for new and current subscribers on Friday, bumping it up from $12.99 per month to $14.99, Deadline and Variety are reporting. An annual subscription now costs $119, up from $99. Apple also increased the cost of its individual Apple One subscription, which includes Apple TV and Apple’s other subscription services, from $19.95 per month to $21.95. According to Deadline and Variety , the price change is effective immediately, and current subscribers will be notified of it before their next bill. This price
Context
The development sits in VINI’s Technology file for readers following technology, science, product policy, markets, infrastructure, and the public consequences of innovation. The original report is linked so readers can check the source account, follow later updates, and compare new coverage against the first published record. The source item is dated 2026-08-28T13:47:36+00:00.
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Source
Primary source: Apple TV now costs $14.99 a month after its fourth price hike in four years via The Verge. VINI cites and links the source; it does not reproduce the publisher’s full article text without rights clearance.
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- Apple TV now costs $14.99 a month after its fourth price hike in four yearsThe Verge - 2026-08-28T13:47:36+00:00
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