Wire report
Apple raises iPad and MacBook prices, blaming cost of chips amid AI boom
Company says it cannot shield customers from memory and storage chip costs – and iPhone hikes could be next Apple raised iPad and MacBook prices on Thursday, saying it could no longer shield customers from soaring memory and storage chip costs driven by the AI industry’s data center buildout. The move does not affect Apple’s cash cow, the iPhone. But it would take the starting price of the Neo, its lowest-priced laptop, from $599 to $699 mere months after launch. Continue reading...
coverage / Wire report
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Company says it cannot shield customers from memory and storage chip costs – and iPhone hikes could be next Apple raised iPad and MacBook prices on Thursday, saying it could no longer shield customers from soaring memory and storage chip costs driven by the AI industry’s data center buildout. The move does not affect Apple’s cash cow, the iPhone. But it would take the starting price of the Neo, its lowest-priced laptop, from $599 to $699 mere months after launch. Continue reading...
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What happened
According to The Guardian’s linked item, Apple raises iPad and MacBook prices, blaming cost of chips amid AI boom, Company says it cannot shield customers from memory and storage chip costs – and iPhone hikes could be next Apple raised iPad and MacBook prices on Thursday, saying it could no longer shield customers from soaring memory and storage chip costs driven by the AI industry’s data center buildout. The move does not affect Apple’s cash cow, the iPhone. But it would take the starting price of the Neo, its lowest-priced laptop, from $599 to $699 mere months after launch. Continue reading…
Context
The development sits in VINI’s Technology coverage for readers following technology, science, product policy, markets, infrastructure, and the public consequences of innovation. The original report is linked so readers can check the source account, follow later updates, and compare new coverage against the first published record. The linked item is dated 2026-06-25T23:46:17+00:00.
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Source
Primary source: Apple raises iPad and MacBook prices, blaming cost of chips amid AI boom via The Guardian. VINI cites and links the source; it does not reproduce the publisher’s full article text without rights clearance.
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- Apple raises iPad and MacBook prices, blaming cost of chips amid AI boomThe Guardian - 2026-06-25T23:46:17+00:00
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