Wire report
Making scents: could AI help perfumers take pressure off endangered plants?
Firms working on reproducing compounds without need for repeated harvesting but conservationists are sceptical Many of the world’s most expensive perfumes begin with a wounded tree. When some Aquilaria trees are damaged, they produce a dark, fragrant resin that becomes agarwood, or oudh – an ingredient so valuable that wild trees have been illegally felled in its pursuit. The result has devastated wild Aquilaria populations. But what if perfumers could create the smell without cutting down the tree? Continue reading...
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Firms working on reproducing compounds without need for repeated harvesting but conservationists are sceptical Many of the world’s most expensive perfumes begin with a wounded tree. When some Aquilaria trees are damaged, they produce a dark, fragrant resin that becomes agarwood, or oudh – an ingredient so valuable that wild trees have been illegally felled in its pursuit. The result has devastated wild Aquilaria populations. But what if perfumers could create the smell without cutting down the tree? Continue reading...
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What happened
According to The Guardian’s source item, Making scents: could AI help perfumers take pressure off endangered plants?, Firms working on reproducing compounds without need for repeated harvesting but conservationists are sceptical Many of the world’s most expensive perfumes begin with a wounded tree. When some Aquilaria trees are damaged, they produce a dark, fragrant resin that becomes agarwood, or oudh – an ingredient so valuable that wild trees have been illegally felled in its pursuit. The result has devastated wild Aquilaria populations. But what if perfumers could create the smell without cutting down the tree? Continue reading…
Context
The development sits in VINI’s Technology file for readers following technology, science, product policy, markets, infrastructure, and the public consequences of innovation. The original report is linked so readers can check the source account, follow later updates, and compare new coverage against the first published record. The source item is dated 2026-10-06T13:00:15+00:00.
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Source
Primary source: Making scents: could AI help perfumers take pressure off endangered plants? via The Guardian. VINI cites and links the source; it does not reproduce the publisher’s full article text without rights clearance.
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Source links
- Making scents: could AI help perfumers take pressure off endangered plants?The Guardian - 2026-10-06T13:00:15+00:00
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