Wire report
‘Going places with panache’: Max Mara channels audacious women for Milan show
Chore jackets and loose-fit trousers nod to ‘nonconformist glamour’ of Amelia Earhart and other pioneers The Max Mara catwalk at Milan fashion week had well-cut coats, sturdy block-heeled boots, crisp white shirts and capacious suede handbags. What it quite deliberately did not have was shock value. “I hope everyone watching this show can recognise something of themselves in what they see,” said Ian Griffiths, the British designer who has been at this Italian house since 1987. “I think that’s really important. Without being critical of other brands or designers, so much of fashion alienates people and makes them feel that they aren’t good enough or thin enough or young enough to wear what’s being represented.” Trousers were pleated and roomy, skirts long enough to be elegant but not long enough to trip you up. In shades of sand and chalk, grey and black, every piece was designed to work
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Chore jackets and loose-fit trousers nod to ‘nonconformist glamour’ of Amelia Earhart and other pioneers The Max Mara catwalk at Milan fashion week had well-cut coats, sturdy block-heeled boots, crisp white shirts and capacious suede handbags. What it quite deliberately did not have was shock value. “I hope everyone watching this show can recognise something of themselves in what they see,” said Ian Griffiths, the British designer who has been at this Italian house since 1987. “I think that’s really important. Without being critical of other brands or designers, so much of fashion alienates people and makes them feel that they aren’t good enough or thin enough or young enough to wear what’s being represented.” Trousers were pleated and roomy, skirts long enough to be elegant but not long enough to trip you up. In shades of sand and chalk, grey and black, every piece was designed to work
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What happened
According to The Guardian’s source item, ‘Going places with panache’: Max Mara channels audacious women for Milan show, Chore jackets and loose-fit trousers nod to ‘nonconformist glamour’ of Amelia Earhart and other pioneers The Max Mara catwalk at Milan fashion week had well-cut coats, sturdy block-heeled boots, crisp white shirts and capacious suede handbags. What it quite deliberately did not have was shock value. “I hope everyone watching this show can recognise something of themselves in what they see,” said Ian Griffiths, the British designer who has been at this Italian house since 1987. “I think that’s really important. Without being critical of other brands or designers, so much of fashion alienates people and makes them feel that they aren’t good enough or thin enough or young enough to wear what’s being represented.” Trousers were pleated and roomy, skirts long enough to be elegant but not long enough to trip you up. In shades of sand and chalk, grey and black, every piece was designed to work
Context
The development sits in VINI’s Culture file for readers following arts, entertainment, fashion, film, music, celebrity, and the business of culture. The original report is linked so readers can check the source account, follow later updates, and compare new coverage against the first published record. The source item is dated 2026-09-24T11:52:22+00:00.
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Source
Primary source: ‘Going places with panache’: Max Mara channels audacious women for Milan show via The Guardian. VINI cites and links the source; it does not reproduce the publisher’s full article text without rights clearance.
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- ‘Going places with panache’: Max Mara channels audacious women for Milan showThe Guardian - 2026-09-24T11:52:22+00:00
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