Wire report

From Chip Lab to Center Stage

Many engineers are more comfortable working behind the scenes developing technology than speaking to consumers about products. But Preethi Ashwath has learned to take center stage, talking about the “hearable” and wearable devices she has had a hand in developing as an analog integrated circuit designer in the consumer electronics division at Analog Devices of Wilmington, Mass. The IEEE member is one of the few women who work in the specialized field , where about 11 percent are female, according to career platform Zippia . Preethi Ashwath Employer Analog Devices, in Boston Title Integrated circuit designer Member grade Member Alma maters SJB Institute of Technology in Bengaluru, India; University of California, Irvine Ashwath stepped out from behind the scenes last year to meet with attendees at the Consumer Electronics Show (CES) in Las Vegas. She demonstrated Analog’s new earbuds, whi

Image from linked report: From Chip Lab to Center Stage
Image from the linked report: From Chip Lab to Center Stage.Credit: IEEE Spectrum Thumbnail shown with attribution and outbound source link; VINI does not claim ownership or republish the original article body. Image source External image shown with attribution and an outbound source link; VINI does not claim ownership or republish the original article body.
Reading time2 min

coverage / Wire report

Reader toolsFollow the reporting.

Get updates, read source context, send useful records, share the story, or support the reporting work from the reading page.

FollowGet story updatesBriefs and topic returnsContextOpen background1 public sourceContributeSend recordsDocuments, dates, photosSupportFund reportingReader-backed workShareCopy story URLvininews.com
Why it mattersTechnology

Many engineers are more comfortable working behind the scenes developing technology than speaking to consumers about products. But Preethi Ashwath has learned to take center stage, talking about the “hearable” and wearable devices she has had a hand in developing as an analog integrated circuit designer in the consumer electronics division at Analog Devices of Wilmington, Mass. The IEEE member is one of the few women who work in the specialized field , where about 11 percent are female, according to career platform Zippia . Preethi Ashwath Employer Analog Devices, in Boston Title Integrated circuit designer Member grade Member Alma maters SJB Institute of Technology in Bengaluru, India; University of California, Irvine Ashwath stepped out from behind the scenes last year to meet with attendees at the Consumer Electronics Show (CES) in Las Vegas. She demonstrated Analog’s new earbuds, whi

What to know1 source

Check the original link, updates, and responses when a detail is contested.

Keep readingengineering

Open topic or search related wording such as records, sources, agencies, dates, and locations.

What happened

According to IEEE Spectrum’s source item, From Chip Lab to Center Stage, Many engineers are more comfortable working behind the scenes developing technology than speaking to consumers about products. But Preethi Ashwath has learned to take center stage, talking about the “hearable” and wearable devices she has had a hand in developing as an analog integrated circuit designer in the consumer electronics division at Analog Devices of Wilmington, Mass. The IEEE member is one of the few women who work in the specialized field , where about 11 percent are female, according to career platform Zippia . Preethi Ashwath Employer Analog Devices, in Boston Title Integrated circuit designer Member grade Member Alma maters SJB Institute of Technology in Bengaluru, India; University of California, Irvine Ashwath stepped out from behind the scenes last year to meet with attendees at the Consumer Electronics Show (CES) in Las Vegas. She demonstrated Analog’s new earbuds, whi

Context

The development sits in VINI’s Technology file for readers following technology, science, product policy, markets, infrastructure, and the public consequences of innovation. The original report is linked so readers can check the source account, follow later updates, and compare new coverage against the first published record. The source item is dated 2026-10-23T18:00:03+00:00.

What to watch

Open questions include whether primary sources issue follow-up statements, whether local or market impacts become clearer, and whether additional reporting changes the timeline or adds material context.

Source

Primary source: From Chip Lab to Center Stage via IEEE Spectrum. VINI cites and links the source; it does not reproduce the publisher’s full article text without rights clearance.

Keep following

This file can keep developing

vininews.com uses reader tips, public records, right-of-reply requests, corrections, and follow-up reporting to keep important stories current.

SubscribeGet the next updateSend recordsShare documents or leadsRespondRequest comment or replyDonateSupport reporting costs

Support and subscriptions never buy coverage, placement, suppression, or corrections.

This VINI report keeps the original publisher link available and does not republish third-party article bodies without rights clearance. 1 reference listed.

Source links

Reader comments

Moderated discussion

Account access

Comments are open to authenticated approved accounts, screened for spam and abuse, and published only after newsroom moderation unless editors change the story control.

Loading comments.

No approved comments yet.

Substantive, civil comments can be submitted by approved account holders.